Kristofer (Kfer) Johnson
Proud father of four amazing kids, and married to the Chief Operations Officer (Amy), Kristofer Johnson, whose friends call him Kfer (“kay-fir”), started this marketing journey in 2004, mating his engineering studies with business marketing. Kfer lives in the Homewood Neighborhood in Minneapolis.
He grew up in a suburb named the “#1 City to Live” by a national syndicate, he and his wife moved ‘in town’ to start and raise their family. Next door to the historic Theodore Wirth Park, he and his family enjoy many of the activities he grew up doing like cross-country skiing, bicycling, hiking, exploring local and State Parks, and celebrating life in a thriving community.
Since then, he’s been influenced by modern leaders and social/organizational ideologists like Leith Anderson, Seth Godin, John Burk, Donald Miller, Daniel Amen, John Ratey, David Brooks, Fred Rogers, and Rebecca McLaughlin. His continued personal and academic interests include:
- Organizational Leadership Styles
- Business Operations Systems
- Business Marketing Strategy
- Design Theory
- Marketing Ideologies and Practices
- Theology
- Neuroscience (esp. Attention Deficit Hyperactivity Disorder-Individual and Combined Types)
Homewood Marketing
Founded in 2022, Homewood Marketing is a Minneapolis-based marketing practice that serves small business leaders by leveraging their brand identity and differentiated value proposition to accomplish specific business goals through market research, strategic marketing, and objective-driven campaigns.
We utilize a goal-setting objectives measurement tracking and analysis system to test and measure the performance of our client’s marketing throughout our engagements.
It is one of our four primary values to serve our clients by providing data that sheds clarity on the efficacy of their marketing expenditures; by providing our clients this critical perspective through data insights we can provide candid and timely feedback to make the most of every iterative marketing tactic.